Marketing Strategies Part-1
In general terms, ' Marketing ' means the act of promoting and selling goods or services and the method or the technique by which it is done is known as ' Marketing Strategies ' . To fulfill the purpose of promoting and selling goods or services many different types of marketing strategies has come up which we will come to know one by one. Before we explore different types of marketing strategies, I have a question for all my readers that Who is known as the Father of Marketing? If you know the answer please comment below. Ok, now let's explore the different types of marketing strategies one by one. 1. NICHE MARKETING Niche marketing is an advertising strategy that focuses on a unique target market. Instead of marketing to everyone who could benefit from a product or service, this strategy focuses exclusively on one group—a niche market—or demographic of potential customers who would most benefit from the offerings . Example of companies which follows this type o...